Gloria Jeans is the creator of fashion denim brands. It is successfully conquering the clothing market sectors – casual fashion and city lifestyle. The company originates back to the late 80s.

• “Gloria Jeans” is six new collections a year plus express-collections, each one consisting of about 600 styles. These collections set the fashion trends of the season, always offering the lowest prices available on the market for such quality.
• The “Gloria Jeans” company owns two super-brands: Gee Jay and Gloria Jeans.
• Gee Jay — fashionable apparel brand for boys and young men. Initially, this brand was designed for boys, and then it turned into a “unisex” denim wear brand for teens and young adults. Starting from 2004, it is not only a denim wear brand, but a stylish casual and city life style brand for young men and boys.
• Gloria Jeans — perfect fashion for a perfect price for girls and young women. This brand guarantees the girls - comfort and protection, the teens – fashion and style, and young women – great fitted clothing for all the life’s emergencies.
•  “Gloria Jeans” is deemed company #1 on the Russian apparel market (according to the evaluation of the worldly respected expert-portal WGSN.com, January 2006)/
• According to research results, conducted by the “Symbol-Marketing” agency (fall 2005), Gloria Jeans is the most recognizable denim wear brand on the Russian Market. 40% of the surveyed Russians showed unaided awareness of the Gloria Jeans brand. Gee Jay is in the fourth place for recognizability –27,3 % of the respondents know it. Both brands, Gloria Jeans and Gee Jay, take up the first places of the Russian apparel market. About 52 % of Russian children and teen-agers prefer clothing of these brands, 32% of young adults, and 11% of adults. More than 74% of the target audience trust the brands.
• Gloria Jeans&GeeJay — brands number one on the Russian apparel market (according to the SporstwearInternational magazine issue #198, May-June 2005).
• According to the research, conducted by the Step by Step marketing agency (March 2005), “Gloria Jeans” takes up 32% of the Russian children’s wear market. By 2007 the company intends to reach a 50% mark on the Russian children’s and teen-agers’ apparel market.
• In 2002, the “Gloria Jeans” turnover amounted to more than $70 million, in 2003 — $95 million, in 2004 — $127 million, and in 2005 — about $170 million. Thus and so, the existing development tempo of the company allows the specialists to predict the reach of the $1 billion mark within the next 10 years.
• “Gloria Jeans” is actively developing its brand retail chain. Nowadays Gloria Jeans has over 200 company-owned stores, 40 own stores and over 180 partner stores among them. Next few years will see the increase in the number of company-owned stores up to 600.
• Retail stores’ sales turnovers have increased by 100%. Profit from years 2004 and 2005 amounted to $6 and $12,6 million respectively.
• The company has prepared and is bringing to life a unique partnership retail program, where it provides organizational, informational, merchandising, and consulting support to its partners in different cities of Russia.
• The pay-off period of the “Gloria Jeans” partner retail stores is about 4-16 months. Practice shows that opening “Gloria Jeans” stores one kilometer apart from each other is still profitable.
• More than 12 thousand people work in the production part of the company, and about the same number of workers takes care of the selling of the Gloria Jeans and Gee Jay merchandise.
• The production base of the “Gloria Jeans” Corporation includes 12 factories in Russia (in the towns of Novoshakhtinsk, Shakhty, Millerovo, Zverevo, Ust’-Donetsk, Kamensk-Shakhtinsky, Prohladny) and “Style” company (Ukraine).
• In March of 2005, the company divided into two parts – manufacturing and sales.
• The “Gloria Jeans” modern production capacities allow it to output more than 25 million quality pieces a year. The ready product indexes of 2005 were higher than that of 2004 by 10% (21 021 465 pieces vs 19 824 833). Now“Gloria Jeans” is developing a modular type of production.
• In 2005, “Gloria Jeans” investments for technological re-equipment amounted to $8,7 mln.
• The best specialists with experience in companies from all around the world work at “Gloria Jeans”.

“Gloria Jeans” is a global company. Gloria Jeans conducts its business through 45 sales offices, research and designing centers that operate in Far Eastern, Volga, North-Western, Siberian, Ural, Central, and Southern RF Federal Districts as well as in the CIS countries (Ukraine, Kazakhstan, Belarus) and also in Brazil, China, Japan, Turkey, Poland, Italy, and the U.S.